How to avoid the garden close
Today we’re talking about getting the best results from viewings.
Where do your viewings end? After you’ve shown them round the house, do you then take them into the garden?
The problem is with doing this, is that as they are already in the garden, possibly in sight of their car, it’s very easy to say goodbye and for them to simply go at that point. What you really want them to do, is to have another look around the house alone, to give them chance to talk to one another in private, and ask their partner, “what do you think?’.
The answer is to plan the viewing in advance. Decide where you want to start – I’d always advise the best downstairs room in the house, to create the maximum first impact (leave all the doors closed by the way, so they don’t wander into rooms in the ‘wrong’ order) – then plan the tour of the rest of the house in the most natural order.
Upstairs, it’s sometimes a good idea to show the bedrooms in reverse order, so not only does the master bedroom feel bigger by comparison, but you also end the house tour on a high note.
Then take them out into the garden, but come back in the same door you went out of. Then go back into the best room downstairs, and say “why don’t you go and have a look around again by yourselves”; very few people will refuse this offer, and you could add “I’ll be waiting in the kitchen when you’re done but don’t hurry” so they know they can take their time, and that you won’t be following them round, so they are free to talk in private.
Avoid the garden close; instead, take control of the viewing, make sure it lasts at least 15 minutes to half an hour and you will have much more chance of your viewers having the time and space to fall in love with your home. Just as you once did.
At Property Canvas, we use our specialist viewing team to do accompanied viewings. It just makes the best sense.